With over 1million downloads from Google Playstore, Parler, a non-censored, non-biased, free speech social media platform, might just be the game-changer. In a world where the biggest social-sharing platform can—without notification or any form of communication, delete your post, or worse, permanently suspend your account altogether, Parler’s zero-level interference in community comments, posts, and comment […]
It should be easy to point out that Facebook ads neither convert like ad words nor behave like AdWords. But every day, you see ads targeted at people—who will never convert because sellers are too lazy to understand the differences. According to Statista, 98.5% of Facebook revenue was gotten from ads. It’s a whooping 75 […]
Like many people, one of the things I miss most about pre-pandemic life is travelling. As a surfer, I would take surf trips often because it’s a great way to spend time with friends and take a break from sitting in front of a computer as a direct-response marketer. Luckily, surfing is a pretty individualistic […]
Content marketing has become the rave. Companies, entrepreneurs, and online marketers now understand that to make money, one needs a lot of content—and relevant ones too. Even leviathan companies like Apple leverage on content to gain more authority and drive traffic. Think about the most prominent brands out there: Nike, Adidas, YouTube, Zoom and Skype. […]
Since Instagram’s newest short-form video feature Reels debuted world-wide in August, it’s been the buzz of the social media world. Almost identical to TikTok, Reels allows Instagram users to create 15-second long videos and upload them as a part of their profile alongside regular photos, stories, and IGTV. So how can this new feature be […]
Statistics have shown that advertising is rapidly changing, and marketers must understand these trends and how they affect the profitability of a company, or they will be left out. With traditional ad methods being overtaken by digital ad spending and the world experiencing a global market shift due to the COVID 19 pandemic, businesses are […]
There’s no denying that 2020 has certainly thrown a few curve balls our way. From the pandemic to everything that stemmed from the many changes Covid-19 created, many of us have been on a state of flux as we change how we work, how we play, and – all around – how we live in […]
If you compare YouTube from ten years ago to today, you might notice a few key differences. One of the most prominent differences? The audience. Today, YouTube is one of the largest platforms and grows even more by the day. It’s due to this massive audience, that many YouTube videos can rack up millions of […]
If your understanding of TikTok is limited to teenagers and dancing, then you are vastly misunderstanding the incredible capabilities of the platform on your business’ marketing efforts. While TikTok might once have been primarily used by the younger generations, it’s recently expanded to become one of the most commonly used platforms by users from all […]
Have you been wondering how best to market your brand but are too busy running the business to learn how? While it can be difficult to expand your knowledge while running a business, doing so is one of the best things that you can do to be a successful entrepreneur. While it can be difficult […]
